Support our #AgeingEqual campaign against ageism and show that
Human Rights do not diminish with age!
Since 2018 AGE has been running a a Human rights campaign to raise awareness of prevalent ageism and mobilize to take action against it.
> Why is ageism a human rights issue?
Ageism is the systematic discrimination of persons on the ground of their age. As other discriminations, it takes various forms ranging from stereotypes to mistreatment and abuse. Ageism is often ‘structural’, i.e. sustained by our society and its institutions in laws, policies, practices or culture. This leads to many violations of human rights on the ground of age going unnoticed or being generally accepted, including by older people themselves who are often not aware of their rights being breached. In this context, the negative effects of ageism tend to be denied or are not considered as serious and harmful as other forms of discrimination, and we fail to take effective action to counter it. Read AGE position on Structural Ageism
Yet, ageism is a major obstacle to the social inclusion and equal participation of older persons. And ageist stereotypes and discriminations ingrained in our society lead to inequalities that undermine people’s enjoyment of their human rights as they age.
> An awareness-raising campaign AND a call for action
Building on the progress achieved at United Nations' level in promoting human rights in old age, our ‘Ageing Equal’ campaign aims to spread the word about how ageism affects or will affect each of us across the whole life span. The purpose of the campaign is to raise awareness of ageism - and its very negative impact on individuals and society - as the first step to take action against it.
Our campaign was first launched in 2018 on the occasion of the 70th anniversary of the International Human Rights Day.
Our 2019 campaign will run from 30 September to 6th October to mobilize older people around Europe for a week of action! Join us!
You can participate by:
- Sharing our campaign guide within your network
- Send us testimonies from older persons of your community
- Spread our key messages on social media using our hashtag #AgeingEqual and ready-to-use posts from our social media guide
> Useful links
- AGE campaign blog: https://ageing-equal.org/
- Campaign communication toolkit: trello.com/b/q14dqegb
- Web page of our 2018 campaign
- Our 2019 call for action
- Older Persons' Self-Advocacy Handbook on human rights
For more information on this campaign, please contact Estelle Huchet, estelle.huchet@age-platform.eu
